Effective Date: February 12, 2026
Latent Insights ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy ("Policy") describes how we collect, use, store, process, and share your information in relation to the Latent Insights website. By accessing, browsing, or using the Site, you expressly consent to the collection, use, storage, processing, and disclosure of your information, including personally identifiable information, as described in this Policy. IF YOU DO NOT AGREE WITH THIS POLICY, DO NOT ACCESS OR USE THE SITE. Please be sure to review the Terms of Use prior to using the Site. Capitalized terms used but not defined herein have the definitions set forth in the Terms of Use.
Please be aware that Latent Insights and all associated services and systems are housed on servers in the United States. If you are located outside of the United States, information we collect (including cookies) are processed and stored in the United States, which may not offer the same level of privacy protection as the country where you reside or are a citizen.
We reserve the right to change this Policy at any time, in our sole discretion, upon notice to you. We may give notice by posting the updated Policy on the Site, sending you an email, or by any other reasonable means. You should periodically review this Policy for changes. The updated Policy will govern your use of the Site as of the Effective Date indicated at the top of this Policy. If you do not agree to the updated Policy, you should stop using the Site.
General. When you visit the Site, you can browse without submitting any personally identifiable information about yourself. We will, however, receive and store some personal information about your visit, as described below. In order to participate in certain functionalities, you may be asked to provide personally identifiable information. Personally identifiable information is information that can identify you, including, for example your name or email address. It will always be your choice, or the choice of anyone acting for you, to provide personally identifiable information.
Account and login information. We will collect personally identifiable information from you when you create an Account to become a Latent Insights Insider. If you create an Account, you will be asked to provide information about yourself, including, but not limited to, a user name, email address, and password selected by you. If you register for your Account using Social Networking Service credentials, we will collect your credentials in order to identify and log into the third party application or website and will retain your credentials to collect information from the Social Networking Service.
Email address collection. In order to receive certain communications from us, including, but not limited to, our Newsletter, you may be required to submit your name and email address to us. Any email you receive from us will include an unsubscribe link that will allow you to opt-out of receiving future emails.
Automatically collected information. Similar to other websites, we may collect some information automatically and store it in log files. This collection may include, but is not limited to: your domain name and host for Internet access, the Internet address of the site from which you came, the date and time of your access, your computer's IP address and information about its operating system, browser, and host. We collect this information in order to help diagnose problems with our server and to administer the Site.
Use of personally identifiable information. We may use your personally information, such as your email address, to service your account and to send you promotional or informational emails that you expressly choose (or "opt in") to receive. We may also use personally identifiable information to resolve disputes; to detect and protect against errors, fraud, and criminal activity; to assist law enforcement; and to enforce this Policy.
Use of personal information. We may use personal information collected automatically to analyzing trends, administering the Site, tracking users' movements on the Site, and for management and improvement of the Site.
Affiliated entities or service providers. We may disclose your information to any affiliated entity or organization and to agents and service providers who supply support for the Site.
Legal requirements. In some cases, we may disclose your information (1) as required by any applicable law or legal regulation; (2) if we believe disclosure is needed to protect our rights, property, or safety; (3) to government regulators or law enforcement authorities.
We exercise reasonable care in facilitating the transmission of information between your device or computer and our servers. Personally identifiable information collected by the Site is stored in operating environments with restricted access and are not available to the public. While we have mechanisms in place to safeguard your personal information after we receive it, no transmission of data over the internet can be guaranteed to be 100% secure.
Most browsers can be set to disable existing cookies, to automatically refuse cookies, or to notify you when you receive a cookie. Please note that doing so may negatively impact your user experience on the Site. Although we do our best to honor the privacy preferences of our users, we are unable to respond to "Do not Track" signals from your browser at this time.
If personal information that you have submitted to us changes or if you would like to remove your personal information, please contact us. We will make good faith efforts to resolve requests to remove information or correct inaccurate information except where the request is unreasonable.
If you have questions about this Policy or other matters that relate to it, you may contact us by going to the contact link at the bottom of our home page.